There's a new entry into the car subscription market within Dubai which will offer consumers a new auto ownership option.
Carasti is an app that simplifies acquiring a car in the UAE. Available on the Google Play Store and Apple App Store, Carasti users can sign for free, upload documents and then subscribe monthly to any car from an ever-growing fleet of cars. The all-inclusive monthly fee includes service, insurance and registration costs, and the car is delivered to your doorstep for free.
The consumer does not need to deal with the various complexities of long-term commitments, large down payments or physical paperwork. And the car can be returned at the end of the month to be replaced by another car. The monthly rate varies by the make and model of the car, and there are discounts for committing to the same car over a longer period. The cars are provided by various independent and dealer-affiliated leasing agencies in the UAE.
“A Carasti subscription ultimately gives subscribers freedom, flexibility & peace of mind in one monthly fee covering your Car, Insurance, Maintenance and Roadside Assistance. All you have to do is add fuel and drive!” CEO, Claudio Esposito-Aiardo went on to say, “The process is simple. Select the car you want, upload your documents, select your delivery time-slot and location, and you’re done. No need to worry about deposits or paperwork – it really is as easy as ordering your favourite pizza on Deliveroo!”
Car ownership is on the global decline. Consulting firm McKinsey predicts that by 2030 almost 30% of the automotive industry’s revenue will come from subscriptions and other shared mobility recurring revenue models. The truth is that the modern-day consumer does not view car ownership as a symbol of success or a necessity anymore, but rather as a costly, depreciating burden.
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