Worcket, the job platform exciting companies and candidates in Argentina

January 8, 2020
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This article was written and published in Spanish and has been translated into English via Google Translate. Click here to read the original article.

There is no doubt that technology goes through all aspects of life and facilitates tasks that would otherwise take much longer to complete.

One of them is the job search. Thanks to the web portals where companies publish their ads and people upload the curriculum and, above all, social work networks such as LinkedIn, selection processes are not only streamlined for candidates, but also for employers.

With the emergence of new positions, with more and more professionals and young people looking for their ideal job all the time, the turnover of workers is almost constant.

According to a survey by Grupo Gestión, 91% of young people between 18 and 35 are seeking to change jobs to improve their working conditions. In addition, only 17% work in an area related to their studies, while 43% say they work on something they like.

However, Argentina is also going through difficult times and the unemployment rate climbed during the third quarter of the year to 9.7% according to INDEC.

People who are actively looking for a job spend hours sending resumes, spend money to get to interviews and may not end up getting a favorable response.

That creates frustration not only in the person you are looking for, but also in the company that does not find the right candidate.

Worcket was born as a solution for these cases. Through artificial intelligence and machine learning, among other technologies, the platform allows companies to speed up the selection process.

Both the candidate and the employer load their profiles on the platform and both search among the available options, the one they consider most convenient. If there is a match, a contact between both parties is enabled to continue the selection process.

Gonzalo Agüero, Founder of Worcket, spoke about the operation of this new application and the benefits it offers:

 "Worcket is a platform for companies based on artificial intelligence, machine learning and big data that helps to streamline, automate and integrate the entire personnel selection process. The sources of recruitment and candidates that come to the platform are integrated and then filtered and ranked. Then, we have a number of different functionalities such as virtual assistants: chat, video interviews, to know the language level of a candidate, for the configuration of the interviews without having to call the person, among others. All that generates is, in one place, to have the process automated and integrated."

This technology:

  • Reduces company search times
  • Saves money on personnel turnover
  • Automates routine and tedious tasks, leaving them in the hands of technology

"In all my experience working in the human resources area of ​​companies around the world, I realized that there was a very big opportunity in how companies handled the process in a manual and completely disintegrated way," says Agüero.

The entrepreneur says he also discovered "the importance of selection times, because today people leave organizations faster and if it takes three or four months to find the candidates, the time and cost is very high ".

As for the methods of presentation of resumes, from Worcket they want to install the CV video.

"There is a very big tendency in the world in which the written CV begins to disappear and that is seen much more in other countries. In Latin America it comes with that same boom. Anyway, for us the video interview or the CV on video it is a part of the process that companies may or may not require, it is not mandatory for candidates, but it really gives much more information about them."

In addition, he remarks: "We also use a lot of technology to analyze this video interview, we give you an analysis of emotions and feelings, we see how the candidate felt and how he showed himself."

"Our focus is that the candidate who enters a company is the right one and that afterwards there is no rotation because he resigns shortly or they have to unlink it. For both parties that is a waste of money and time and our goal is generate fewer rotations in companies and also in candidates to find their ideal job," says the founder of Worcket.

As for the reception by the companies, Agüero says that it is very good and they are pleasantly surprised.

"Obviously, using technologies such as machine learning, big data and artificial intelligence is very disruptive for many, but we have been very surprised with the reception we had, companies are willing to use this new technology."

Taking into account the crisis in the country, the company seeks to make its services easily accessible to organizations.

"We are all affected by the moment in which Argentina lives. We understand that crisis and our intention is that companies, beyond that, have the ability to access a technology like Worcket's, so we try to be very accessible at the moment the one we are," says Agüero.

From Argentina to the world

In 2018 and with the idea of ​​helping companies reduce time and money in the search for candidates, Leandro Boffi and Gonzalo Agüero launched Worcket.

Today, they already have a presence in 11 countries besides Argentina: Chile, Uruguay, Peru, Ecuador, Colombia, Venezuela, Panama, Nicaragua, Honduras, Mexico - where a large part of the commercial team works - and Brazil.

This month they entered the Brazilian market and continue working on the incorporation of Spain and the United States.

"Our focus is to be a global company and we have been expanding quite well. We were lucky to receive very large financing that allowed us to grow even more," says Agüero.

However, they highlight the Argentine talent to face this multinational project: its technical team is based in the country and is made up of more than 25 professionals working in the development of the platform for all the markets in which they operate.

"We have experts in artificial intelligence recognized throughout the region, the truth is that the talent here is impressive," says the founder, who notes: "We bet on Argentine talent to export services and that gives added value and better quality to our product that today is valued in the world."

With the help of partners, in less than a year they managed to have a presence in much of Latin America, but the experience of their team was essential when facing this challenge.

"Expanding to other countries is a challenge, but our team has a lot of experience working in other countries, so we know the culture and idiosyncrasy and that helps us a lot. We also have the support of different partners to open doors abroad," he says.

Finally, it ensures that when entering each new market they must "adapt different issues within the platform so that it seems typical of that country."

"It is a challenge but today the same customers demand expansion and we customize Worcket for each country we go to," he closes.

This article was written and published in Spanish and has been translated into English via Google Translate. Click here to read the original article.

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January 8, 2020

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