The Digital Property Group (DPG), owner of UK property portals findaproperty.com, primelocation.com, homesandproperty.co.uk and findanewhome.com, says the number of agency branches signing up to its portals increased by 44 percent in the third quarter of 2009.
In a company statement, DPG says it attracted 895 new agency branches over the quarter, which DPG puts down to “improved agent confidence, rising house prices and ever improving consumer perceptions”.
“There’s an inevitable link between property price fluctuations, consumer confidence and estate agency performance, so these modest increases add credibility to those analysts predicting a recovery,” said DPG sales director Jon Notley. "The outlook, although uncertain, is starting to look more positive for estate agents.”
DPG says its websites generate an enquiry every 2.16 seconds and new home searcher every 0.57 seconds. The company says its combined total of unique visitors, according to ABCe figures from September this year, stands at 4.6 million per month.
DPG claimed the “fastest growing property portal group” title in September and October. The company, which conducts an ABCe audit twice each year, is also calling for fellow portal publishers to start the auditing process and allow organisations such as ABCe to verify performance and substantiate claims.