globaledge.co.uk's list of the top 20 best optimised overseas property portals has just been released, with rightmove.co.uk taking out first place.
globaledge.co.uk’s list is based on algorithms that query Google to examine website rankings for the most popular English-language overseas property queries. Each portal is then ranked according to the number of times it appears in the top 20 and top three of Google’s organic search results. globaledge.co.uk provides more information about its methodology here.
rightmove.co.uk is now up three places, beating last quarter's top portal, themovechannel.com. globaledge.co.uk says this may reflect Google’s increasing use of brand name searches and analysis of user journeys to determine relevancy.
zoopla.co.uk also joined the top 20 at number 15, which globaledge.co.uk puts down to its recent acquisitions.