Malaysian portal iproperty.com.my has struck a deal with New Straits Times online to provide the news website's readers with property listings.
These listings are now available at the New Straits Times e-Media property channel - properties.emedia.com.my. iproperty.com.my states that the deal expands its potential audience by 500,000 unique visitors per month.
"Forging a partnership with NSTP e-Media not only gives us greater brand exposure, but also provides an additional avenue for our real estate agent and developer clients to extend their reach to property hunters,” said Ken Tsurumaru, country manager of iProperty.com Malaysia.
iproperty.com.my recently reported a record audienceof 445,000 visitors for the month of May.
Over in Singapore, iProperty Group has expanded again with the addition of two senior marketing managers.
iproperty.com.sg now has Anthony Mordech on board as marketing manager, and Tracey Chua as consumer marketing manager. They join just a few weeks after new Singapore country manager Glenn Thompson, whose most recent role was as commercial strategy director at Fairfax Media.
"The addition of these two marketing professionals is very much part of our strategy to retain and build on our current leading position in Singapore” said Shaun Di Gregorio, chief executive officer of iProperty Group parent company IPGA.
Disclosure: CAV Investment Holdings, a related party of Classified Ad Ventures – the owner of propertyportalwatch.com – owns shares in iProperty Group parent company IPGA.