Move, Inc has just announced its acquisition of SocialBios, an award-winning social search platform that allows for the creation of interactive "about us" pages, for an undisclosed sum.
SocialBios was a 2011 "Best Tech Startup" winner at Inman Connect NYC, and was selected by a popular vote of real estate industry leaders as the new technology that would most benefit their industry. The tool lets users display all their social profiles on a single "about us" page that will also show viewers how they might already be connected to that user:
"The acquisition of SocialBios points to our acceleration into the area of social and its integration into the real estate search experience throughout our online real estate network," Move says. "As a result, we’ll be able to leverage the SocialBios platform and talent to develop products that connect people with real estate professionals based on the links between their on and offline social networks."
As part of the acquisition, SocialBios founder Ernie Graham and co-founders Ira McMahon and Andrew Van Tassel have joined Move's product development team. Graham, who will head up Move’s social product strategy and development team, will work with Move’s franchise and broker customers to develop social graphing strategies that help them facilitate more connections between their agents and brokers with consumers.