Australia’s HomeSales, part of the CarSales Network, launched 'Investment Property Search', aimed specifically at property investors; the new service is free to access and use.
Investment Property Search (IPS) allows users to search properties for sale on homesales.com.au based on their investment strategy, by prioritizing financial search parameters over location which is the prime search field for owner occupiers.
The IPS also enables users to search based on parameters such as positive or negative cash flow; rental yields and historical capital growth (based on post code). Other property search options include suburb population trends and home ownership rates. To ensure complete transparency, IPS does not search auction or POA listings.
“Finding an investment property is all about numbers. homesales.com.au's new IPS functionality helps consumers find potential investment properties quickly by prioritising key search parameters," Ajay Bhatia, Director of homesales.com.au and CIO of carsales.con Ltd commented.
"The new search leverages homesales.com.au's native and partner datasets to deliver transparent and targeted results. IPS is not about replacing existing investment advisory services but rather complimenting them," Mr Bhatia stated.
No investment property specific search functionality exists on other mainstream real estate sites in Australia, IPS is unique to homesales.com.au.
"Property investment is about making informed rather than emotional decisions. Therefore it was important to build a unique service for this part of the property marketplace,” homesales.com.au General Manager Rhett Dallwitz commented.