ApartmentSmart.com recently completed integration with Property Solutions’ ILS Portal®. ILS Portal allows marketing managers to control all of their online marketing with automated feeds to all major Internet Listing Services (ILS’s) and automatically integrates with their property management software. In addition, ILS Portal uses guest card parsing to incorporate all ILS leads into one central location for easy lead tracking.
ApartmentSmart.com has been fully integrated into ILS Portal for both listing updates and guest card parsing. This integration makes it simple for property managers and marketers to keep their ads on ApartmentSmart.com up-to-date and track and measure lead quality.
“We are excited about the Property Solutions integration. It is the first of several integrations we are working on and adds a great deal of value to our already valuable ad product,” said David Layfield, CEO of ApartmentSmart.com. “Now that property managers don’t have to worry about keeping their ads updated they can focus on other income generating activities,” Layfield went on to say.
ApartmentSmart has one of the lowest per lead costs available to affordable rental apartment communities making the guest card parsing feature the most important parts of this integration. Guest card parsing now allows advertising clients to track and easily attribute leads generated by ApartmentSmart to accurately measure ApartmentSmart ad value.
To take advantage of the integration a property manager simply needs to select ApartmentSmart in Property Solutions’ ILS Portal dashboard. The feature is available to all existing and future ApartmentSmart.com advertisers.