The Digital Property Group, owner of property websites FindaProperty.com, PrimeLocation.com and Globrix, has given away more than ten prizes to sales and letting agents so far this year, through a year-long scheme rewarding agent customers who display its recently-updated brand point of sale in their branch windows.
Every week since January 1st, an agent has won the weekly prize draw held by DPG. Agent branches are eligible to be entered into the draw if they are DPG customers and email in a picture of the updated point of sale in their branch windows.
One recent winner, Luther Stone, Director at Hampshire agent Godfrey Charles says: “Having only signed up to Digital Property Group a few months ago, it was a lovely surprise to win the window sticker competition. The £100 vouchers are really appreciated and it’s nice to be able to share this prize with my staff.”
The initiative is part of a rebranding exercise DPG started last year, which included giving a fresh new look to its branded point of sale for agent branches all of which has supported DPG’s recent investment in marketing.
Sheraz Dar, Marketing Director, DPG says: “We are proud to have received such a positive response from our customers on both the competition and our newly branded marketing materials. We look forward to seeing the photographs that our customers send throughout the year.”