Online car portal Carwow has raised £30 million for its website, which promises to help people get the best price on a new car by introducing them to a range of dealers.
Total investment in the company, which allows prospective car buyers to search for vehicles by their make and model, now stands at £48 million.
The Series C funding round was led by Virtuvian Partners, while previous investors Accel Partners and Balderton Capital, who have backed companies like Facebook and Citymapper, also participated.
James Hind, Carwow cofounder and CEO, said in a statement that the funding will be used to improve the service for dealers and manufacturers. The money will also be used for marketing campaigns and to fuel international expansion, Carwow said.
Carwow launched in 2013 and the company claims that £2 billion of new cars have been bought over its platform. The company’s website, which gets 2 million visits a month, tells people how much a particular car should cost and provides reviews as well.
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