Customers can now auction off their own cars directly to second-hand car dealers through a new online platform about to be launched in Asia. This new platform is being started by iCar Asia, an online classifieds site for the region.
The new site, CarlistBid.my, will allow car dealers to bid against each other for used cars direct from sellers.
It’s a concept not known in Australia — but if successful the system will be launched across Asia.
iCar Asia will market the service to its database of sellers and buyers — which it says is the largest network in Malaysia with 3 million unique visitors and potential sellers per month and some 3000 dealers.
The platform will be launched firstly in Malaysia, then rolled out in in Thailand and Indonesia. In a test trial, it generated $720,000 in sales within four months, the group says.
“With a network of approximately 12 million monthly visitors per month that are potential car sellers, plus over 10,000 existing seller accounts and potential auction bidders across the region, iCar Asia is well placed to scale this business up over the coming months,” said CEO Hamish Stone.
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