Indian Portals Receive Financial Boost from Elara

May 6, 2020
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Documents from the Indian Ministry of Corporate Affairs show that two Indian proptech companies have recently benefitted from infusions of cash from Singapore based Elara Capital. Challenger portals Housing.com and PropTiger received around $300,000 and $550,000 respectively from their parent company. 

Elara, which also counts Makaan.com among its stable of Indian property portals, had previously raised $70 million in January from Australian backers REA Group and Newscorp. 

Housing.com, Makaan and PropTiger along with SquareYards (who recently posted some impressive figures) are all challengers to India’s two heavyweights, 99acres and Magicbricks.

May 6, 2020
Edmund got to know the world of portals and marketplaces working at Mitula Group (which became Lifull Connect after the buyout in 2018). He worked directly with hundreds of portals across the world in his role in the content department for three and a half years before transferring to the SEO department to understand the inner workings of listings sites. He joined Online Marketplaces as Head of Content in March 2020.

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