LaEncontre in Peru has been at it again. Hot on the heals of its deal with Interbank, LaEncontre has partnered with RPP, a leading news group in Peru, to create a new online real estate classifieds website www.casasrpp.com .
LaEncontre.com is a leading Peruvian online real estate classifieds portal will provide listing and editorial content and tech support to RPP.
This is an important partnership for the Peruvian classifieds market, as real-estate agents and developers will benefit from an increased exposure of their projects, while millions of RPP Group’s clients and readers can search online for properties through a website that has dynamic search tools and updated content. This is an opportunity for LaEncontre.com to offer its publishing clients the opportunity to attract high quality traffic to their realestate ads, which will ultimately have an impact in the enquiries and leads that they receive.
The online classifieds business is becoming a key element of the Peruvian property search market and is starting to challenge the print classifieds industry. “The housing market is very active and online realestate platforms are a great alternative to facilitate interaction between buyers and sellers. The refined search capabilities, quality of photos and relevant content offered through these portals are very helpful for the users, saving them time when searching for a property”, said Eduardo Ferrero Diaz, CEO of LaEncontre.com.
This alliance expands and strengthens channels of online real estate search, helping all the stakeholders in the market to meet or exceed their business objectives.
Disclosure: Simon Baker, the Executive Chairman of Classified Ad Ventures, the owner of Property Portal Watch, provides strategic advice and guidance to LaEncontre.