Casa Mozambique, one of Mozambique’s largest property portals, has launched a bi-lingual magazine to expand its offering to consumers.
The eponymous magazine, available in both print and digital formats, has been specifically suited to the Portuguese and English culture of Mozambique and features in-depth market analysis, tips, décor trends, and statistics from some of Mozambique largest real estate players.
The portal, which is backed by Shaun Di Gregorio’s agency Frontier Digital Ventures, has recently focused on expanding its reach and technical abilities, which includes a new Home Services beta feature.
Casa Mozambique’s CEO Bryan Webster said the magazine was the next evolution in expanding the brand’s offering to Mozambique’s consumers. He said the public response to the magazine was overwhelming.
“Our ability to attract the largest real estate players for contributions in our inaugural issue is testament to the brand we have built in the country throughout the past 3 years”, Webster said.
“As with any emerging market, there are opportunities in which to entrench a portal’s brand into the daily lives of consumers, from both an online and offline perspective, and this was our driving force in bringing this publication to life.”
