Needaproperty.com has just extended its partnership with The Daily Express. This partnership will see needaproperty.com continuing to power the property portal on the dailyexpress.com website. Needaproperty.com has powered the property portal of The Daily Express for the last six months.
Needaproperty.com has also just launched a new radio advertising campaign, targeting home movers in central and greater London, with 30 second ads on LBC and talkSPORT, throughout October 2012. The radio ads are based on the song, ‘Everybody needs somebody to love’ which was recorded by the Blues Brothers and Rolling Stones. The radio ad uses the same tune and changes the words to‘Everybody needs a property’. The radio campaign has already boosted traffic and has been well received within the industry.
Scott Green, Founder and CEO of needaproperty.com commented: “We are delighted with our new radio campaign and we have alreadyreceived positive feedback from agents and consumers who have heard the ads. The ads are designed to increase brand awareness anddrive traffic to the portal.”
For a subscription starting at £100 a month, agents signing up to needaproperty.com will have their properties displayed on needaproperty.com and also eastwestplc.com – providing access to a lucrative Asian market looking to buy UK property.