OneDome has a unique business model

There's a new proptech platform that sports a unique and innovative business model with a goal to pay agents to list on it.

It’s the brainchild of Babek Ismayil, founder of proptech business OneDome, already well known by some agents for its locality, valuation and conveyancing tools.

OneDome - will at first serve the South East only; the aim is for this to be “polished” with changes over the coming weeks, and then rolled out to the entire UK within 16 months - so by mid-2020.

One of its features is to allow users to search for property using free text, as on Google and most internet search engines.

So for example, buyers seeking a ‘two bedroom flat in Southampton near a good school and park for £250,000’ can type those words into the portal, with an AI-based search facility finding and displaying homes that match the criteria. 

The search results are collated by the portal indexing all websites where properties are listed with the exception of other portals. 

Controversially - given the history of some portals which 'scraped' other websites - the OneDome portal says estate agents do not need to do anything at all to have their properties displayed “but if they don’t want the listings indexed, OneDome will remove them at the agent’s request.”  

Alternatively, estate agents can provide a live feed of their properties - just as they do for Rightmove, for example - and in return, OneDome offers a contract guaranteeing that it will not charge the agent for 100 years.  

Like other portals, OneDome says it will generate revenue by cross-selling additional services to users; however, unlike other portals, OneDome says it will share revenue from the sale of these services with the agent involved in the transaction. 

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