OnTheMarket Announced Record Leads Driven by 'New & Exclusive' Initiative

September 9, 2020
Share this Post: 

OnTheMarket has reported a record month of leads to its shareholders with August beating the previous record set in July. Total leads were over 2 million with an average of 149 per advertiser representing 64% growth year on year. With the increased demand being seen across the board due to a resurgence in latent buyer interest and the freezing of stamp duty in the UK, visits to the portal were also high at 27.5 million.

According to a statement released to shareholders today, a driving force behind the growth in leads is the ‘New & Exclusive’ segment of OnTheMarket which lets agents upload new listings to the portal before they are uploaded on rivals such as Rightmove and Zoopla. 

Speaking about the company’s gains, acting CEO Clive Beattie, who will be leaving his post for incoming surprise appointment Jason Tebb, said:

“Our focus remains on driving performance and delivering value for our agent shareholders and the strength of OnTheMarket’s on-going traffic shows a sustainable platform for future growth.”

The statement also included information about OnTheMarket’s financial position. The company has a cash balance of £10m which is up by £600,000 since June. Apart from £2.2 million of deferred creditor payments, OnTheMarket has no borrowings and its share price has recovered from its March nadir of 30GBX to sit at 88GBX this morning.

September 9, 2020
Edmund got to know the world of portals and marketplaces working at Mitula Group (which became Lifull Connect after the buyout in 2018). He worked directly with hundreds of portals across the world in his role in the content department for three and a half years before transferring to the SEO department to understand the inner workings of listings sites. He joined Online Marketplaces as Head of Content in March 2020.

Subscribe to our mailing list to get news updates!

Enter your email address and get updates from Online Marketplaces.

Related News

Zumper Movoto Deal
US Portal Operators OJO Labs and Zumper Sign Listings Deal

The US real estate portal operator OJO Labs has announced that it has signed a listings partnership deal with rental...

Read More
Women In Tech Rea And Zoopla
REA Group and Zoopla Backing Women in Tech Initiatives

Both leading Australian portal operator REA Group and British property portal Zoopla have today announced measures to back women in...

Read More
Idealista Apartments Barcelona
Idealista Wins Legal Fight Over Responsibility of Listings Content in Barcelona

Authorities in the Spanish region of Cataluña have closed the cases against Idealista which could have seen the portal company...

Read More
Alma Media House Symmetry
Alma Media Q3 Figures Show a Healthy Company as Stock Trades at Record High

Alma Media, the operator of Finland's two largest real estate marketplaces, has released figures from its Q3 that show record...

Read More

Popular News