The second version of Private Property‘s iPad app, released on 1 June, achieved the top position of the South African app store’s free ‘general’ category within a few days of launch. According to the portal, to date there have been more than 22,000 downloads and upgrades of this version and, with more than 76,000 active users, it remains one of the country’s top lifestyle apps.
Striving to make searching for a home, and ‘awesome experience,’ Private Property’s iPad app enables house-hunters to find their next ‘pad’ via a text, location-based or suburb navigation search. The team designed the user friendly app to allow browsers to access their favourite tools from anywhere in the app using the nifty all-new slide-menu.
Private Property’s COO Simon Bray says that, the technical design gives browsers easy access to Private Property’s estate agents, private sellers and landlords by means of an in-app feature that not only provides contact details and allows direct messaging but also enables browsers to easily search for an area’s top agents with the Find Agents feature.
The development period was a great team effort, said Bray. “I am delighted to see the response. With distinct design changes to an interface that is familiar to many users, there is bound to be a period of adjustment, but our objective in every area has been to improve the overall user experience. We want buyers, sellers, renters and agents to be engaged and enabled.”
He also points out that users have quick access to their most recent searches directly off the app’s home page.
All of Private Property’s listings are detailed and up-to-date with comprehensive photo galleries, and most have walk-through videos and 360° virtual tours – features that are supported on the app.
Features to come soon include:
- A ‘wish list’
- Saved searches that generate push notifications to browsers whenever suitable properties are loaded
- A log-in and register capability
- A facility that enables sellers and landlords to load their listings onto privateproperty.co.za directly via the app.