To further consolidate the real estate industry in India, leading real estate advisory firm, PropTiger.com, has announced a new all-in-one website that covers eight major real estate markets in India with the goal to bring a new, more modern way for Indian consumers to buy and sell property.
Called PropTiger Direct, the new platform will offer a number of services to elevate the Indian real estate market including offering real-time property assistance through phone calls, online chat, or a video call with a PropTiger property expert for free.
Users can browse through multiple projects across eight major markets across the country, view digital brochures, videos, pre-recorded webinars with experts from these markets, watch virtual tours of properties and locations through drone footage.
Speaking on the success of this new platform, Mani Rangarajan, Group COO, PropTiger.com, Housing.com & Makaan.com, said:
“We have received over ten thousand visitors in the last two weeks and expect the footfall to further increase in the coming days. Average time spent by visitors on the platform is close to 17 minutes, which is very high for digital platforms. We have already changed the way property transactions take place in India, by creating a branded one-stop solution for buyers, and we will continue to bring in more innovations in buying and selling of properties.”
More and more digital real estate transaction avenues are turning towards innovation as a means of equipping consumers with more information and putting the power in their hands when it comes to better decision making. PropTiger Direct is doing just that. PropTiger Direct offers consumers digital brochures and virtual tours for over 150 projects, over 100 pre-recorded webinars with leading experts within the industry, and drone footage of multiple site locations.
Rajan Sood, Business Head, PropTiger.com further explained:
“We are currently hosting 100+ builder booths including prominent brands like Godrej, Brigade, Sobha, Prestige, Purvankara, Shapoorji Pallonji, and Merlin among others. As consumer behavior changes in the wake of the pandemic, our digital platform will continue to adapt to emerging trends to offer innovative, value-based, and integrated products to meet home buyers’ evolving needs.”
PropTiger Direct is currently available in Delhi, Bengaluru, Gurugram, Mumbai, Hyderabad, Chennai, and Pune, with plans to extend these services to more cities in the future.