Online US real estate service provider Realtor.com has announced the addition of Matterport 3D virtual home tours on for-sale and for-rent listings on its iOS app.
“Seeing a home is one of the most critical, but time-consuming elements of the home shopping journey,” said Ryan O’Hara, CEO of realtor.com. “By leveraging Matterport’s 3D technology, we are giving home buyers the ability to explore properties they are interested in with virtual tours prior to ever setting foot inside a home.”
Real estate professionals can now use the Matterport 3D tours to differentiate their listings and create more visibility among consumers given the demand for this type of experience. According to recent research from the site, consumers rank 3D virtual home tours as the second-most desired feature in the home search experience, behind large, high-quality photos.
“The combination of realtor.com inventory with Matterport’s immersive user experience gives shoppers the opportunity to visit a tremendous volume of rentals and for-sale properties, from one location, and get the full experience of being inside. It is the most efficient way to search for a new home,” said Matterport’s CEO Bill Brown. “We are excited to see companies like realtor.com paving the way as tech- forward leaders in the real estate industry.”