RealtyTech has begun its expansion plans

May 1, 2019
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This spring, RealtyTech, Inc. expands and grows into new territory by developing their realtor IDX software for a MLS in Bakersfield, CA

Integrating the real estate marketplace with current digital marketing trends and strategies is at the heart of RealtyTech, Inc.'s mission--a company making strides in real estate software since 2002. The Thousand Oaks-based real estate software provider is releasing their IDX platform solution to Golden Empire MLS in Bakersfield, CA, which is an up and coming market for buyers and sellers alike. In recent years, Bakersfield has become a highly desirable residential location with a sizeable working class, making the real estate market competitive and in need of IDX software and a viable Multiple Listings Service. Real estate professionals must join the Bakersfield Association of Realtors to become a member of the local MLS.

For over 15 years, RealtyTech has continuously developed digital lead generation tools and assets to help real estate professionals succeed in an ever-changing market. Offering websites for agents and entire brokerages, integrated IDX home searches, SEO services, and other digital marketing solutions, RealtyTech helps real estate professionals harness the potential of search engine marketing and online lead generation, so new and established agents can grow their business and increase their ROI.

A few of the company's achievements include the adoption of HTTPS protocol to secure their realtors' websites and demonstrate quality assurance to web visitors and potential clients, the Agent123 Websites platform, and the development and launch of their Apex IDX listing service. Expansion into the Bakersfield area is a new initiative that will benefit both the local market and RealtyTech, Inc. itself. With the use of a geo-targeted MLS and IDX software, Bakersfield real estate professionals can increase their online leads and thrive in the growing local market. As of the 2019 census, Bakersfield is an extremely populated city boasting 380,874 citizens within 151 square miles. Moreover, the growing abundance of young adults and Millennials residing in California cities, with Bakersfield being no exception, illustrate the tremendous potential for the real estate market with many first-time buyers looking for their dream home.

Richard Uzelac, CEO of RealtyTech, says about the company's growth into a new regional market: "We are excited to provide our digital marketing services and software to the wonderful real estate professionals in Bakersfield." Uzelac adds, "RealtyTech services allow a client to access the most efficient, effective real estate products and user-experience that home buyers and sellers are looking for right now." Critically acclaimed by business critics as well, RealtyTech, Inc. has received an A+ Better Business Bureau rating for their outstanding performance and commitment to integrity.

SOURCE RealtyTech, Inc. 

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