Realtor.com encountered troublesome problems when the Rupert Murdoch-owned site moved into the New York City market in 2017. Corrupted listings were a huge issue for the site that it needed to nip in the bud if it were to make it in the Big Apple.
A year later, the company said it is rolling out a slew of new search filters that will let users discern between condos and co-ops, building amenities and no-fee rentals — intricacies of the market it previously missed.
“We definitely were aware that there are nuances in this marketplace that we had to address,” said Ninve James, a vice president of business development and sales at Move, Inc., a subsidiary of News Corp., who heads up Realtor.com’s operation in New York. “But we’ve had our sleeves rolled up and our heads down working to improve.”
The new search function will go live by the end of the month, about a year after Realtor.com accelerated its drive to capture market share from StreetEasy and Zillow, its main rival nationwide.
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