This article was written and published in Spanish and has been translated into English via Google Translate. Click here to read the original article.
SAP has announced the release of functions for the management of relationships with candidates as part of its SAP® SuccessFactors® Recruiting solution. With this announcement, the company continues to set the tone for the personnel selection processes in its strategy to provide the most complete global market solution in terms of attracting and engaging talent.
Ensuring that you have the best talent is essential for any organization to maintain a competitive advantage. The SAP SuccessFactors Recruiting solution now integrates candidate relationship management capabilities, helps recruitment professionals attract the most relevant candidates, as well as attract and promote specific talent groups and more efficiently manage the application and hiring process. By having capabilities to manage relationships with candidates in their workflows, those responsible for the selection of personnel can manage the commitment of the candidates from start to finish, in the form of self-service through a multitude of channels.
With the new version, the personnel selection professionals can:
• Promote trust and conversion of candidates with landing pages of unique and specific campaigns, and dynamic data capture forms.
• Form specific talent groups to encourage high-value talent.
• Create templates and email campaigns easily and at the moment.
• Have an integrated view of the candidate in a single profile, including commitment, activity and data history.
“With SAP’s vision that employees should be an organization’s top priority, new candidate relationship management capabilities help ensure that applicants and recruiters have an exceptional experience from the first interaction,” Amy Wilson, global product manager of SAP SuccessFactors explains. “By offering experiences that are attractive to both recruiters and candidates, our clients can gain a competitive advantage and create a lasting impression among the best talent and future leaders.”
“Although no one disputes the importance of managing relationships with candidates as the cornerstone of a successful talent acquisition strategy, almost all organizations that have tried to adopt these practices in their recruitment processes have encountered limitations,” says Kyle Lagunas, research director of Emerging Trends in Talent and Personnel Acquisition at IDC. “The challenge is complex, in equal parts it is shared with the technological gap, the skills gap and the gap in change management. SAP SuccessFactors solutions address these three challenges through a differentiated approach to competition. By incorporating the function of managing relationships with candidates at the core of the recruitment offer, the management of relationships with candidates becomes an organic part of the talent acquisition operation, which is proving to be a key driver of the adoption”.
This article was written and published in Spanish and has been translated into English via Google Translate. Click here to read the original article.
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