The State Bank of India has announced a collaboration with online classifieds property portal magicbricks.com to conduct joint marketing activities and help rejuvenate the real estate sector.
The campaign will be kickstarted with the Seal the Deal campaign – an online property show for projects approved by the State Bank of India; the first of which will be a housing carnival. In addition to this, SBI approved building projects will be showcased on Magicbricks’ website.
Rajnish Kumar, the managing director of SBI said:
“SBI and Times Group share a strong legacy and relationship. Seal The Deal will provide home seekers a greater value proposition. Customers seek a lot of comfort with SBI Approved Projects.”