US portal condo.com has just introduced a new pay-per-lead option for its advertisers. condo.com explains that this payment option allows advertisers to display listings on over 20 real estate websites and only pay for leads received. The portal adds that if any lead appears fraudulent, advertisers have the option to dispute it and have a condo.com representative manually review the lead. condo.com says it lists over 800,000 properties, which are viewed by over 1 million visitors per month. The portal recently hired a new vice president of business development and announced a new strategy to focus on relationships with
Century 21 is the latest real estate company to release an iPhone app for home hunters, offering property listings along with information such as open house times and office locations. The company, which currently runs the 15th most popular real estate website in the US, says the free app also shows a quick overview of the communities associated with each listing, including school details, community images and statistics. Along with displaying listings by proximity and traditional search criteria, the app offers five separate tabs to sort listing information: - The area tab provides a Wikipedia summary and statistics on
Joanna Barkwill, wife of rightmove.co.uk managing director Ed Williams, has just bought 75,964 ordinary shares in the company for just under £500,000. The move comes just a few days after Williams sold nearly half his own shares in rightmove.co.uk for £8 million. Williams made this transaction on 18 June, one day after the announcement of Google Maps’ UK property search. Following the announcement of Barkwill's purchase, rightmove.co.uk also announced another transaction in its own shares - a purchase of 57,652 of its 1p ordinary shares at an average price of 629.867p. To date, rightmove.co.uk has purchased 14,841,723 of its own
frontdoor.com, the real estate website of cable network channel HGTV, has introduced a set of free, self-serve widgets offering access to video and real estate content. Real estate professionals can choose from four continually-updating widgets to add to their website, including "first home buying tips", "cool houses", "real estate videos", and "best of frontdoor.com". Each widget displays frontdoor.com's branding. 100wattconsulting.com's Brian Boero argues that the popularity of the HGTV brand may actually make the widgets more popular. frontdoor.com itself has experienced a jump in popularity recently - the website moved from 37th to 17th place on the Hitwise list
UK portal findaproperty.com has taken out a Meffy award in the "consumer experience" category for its iPhone application. The Meffy awards have run since 2004, and have been described as the Emmys of the mobile industry. The consumer experience award is judged by a select group of mobile users. findapropery.com's app was released in February this year, with the portal pitching it as the best in the UK market. The portal's fellow nominees in the consumer experience category included Nokia, SPB Software and Multiplied Media. "The app has enhanced our relationship with our home searchers and added value to our
Singaporean portal iproperty.com.sg has just acquired sg-house.com - the third largest property website in the country. The terms of the deal were not disclosed. iproperty.com.sg says the deal makes it "the clear number one property website in Singapore," estimating that its monthly unique visitor total will now reach 400,000. The number one title has previously been claimed by propertyguru.com.sg, which is currently looking to expand its staff numbers. Along with property listings, sg-house.com also offers a blogs section and community forum. iproperty.com.sg says it plans to integrate its search box into the website, along with its latest news articles.
Listings from homesandproperty.co.uk, The London Evening Standard’s property news website, will now appear on nestoria.co.uk's property search engine. In announcing the move, nestoria.co.uk pointed out that it has just marked four years online. Along with homesandproperty.co.uk, nestoria.co.uk has added listings from luvthecity.com and daft.com to its search engine over the past few months. homesandproperty.co.uk's real estate listings were launched in January this year. The portal recently said it plans to add 500,000 listings to the UK's new Google Maps property search over the next few weeks.
The iProperty Group family of portals is continuing a busy few months with two new partnership deals in Singapore and Malaysia. In Singapore, iproperty.com.sg has revamped the existing property channel on xin.msn.com - Singapore's MSN portal. xin.msn.com says it received 40 million page views in April alone - an overall increase of 392 per cent from the same time last year. iProperty Group CEO Shaun Di Gregorio says the portal's updated property section is "a marked improvement on the old format and gives users much better functionality and ease of use." "For the property agents using iproperty.com.sg, this represents
US rental apartments portal mynewplace.com has launched a new guaranteed cost-per-lease program. The portal says that any client whose average cost-per-lease exceeds US$275 will now receive a credit to their mynewplace.com account. “We examined more than 200,000 rental records from a large cross section of existing clients for a full year and determined mynewplace.com can consistently deliver an average cost-per-lease of less than $275,” said John Helm, the portal's founder and CEO. “This new program doesn’t affect our existing lead-based pricing structure and in fact it delivers greater peace of mind to our eligible clients that mynewplace.com delivers the
coldwellbanker.com has replaced its previous website with the new design that has been in testing since December. Along with a more traditional search platform, the new coldwellbanker.com also offers home hunters the new "BlueScape" search, which gauges a user’s attraction to a series of images to help them find listings. A "You May Also Like" feature offers additional homes of interest based on a range of characteristics from the properties consumers select as "preferred." Michael Fischer, chief marketing officer for Coldwell Banker Real Estate LLC, summed up the thinking behind the redesign: "For the new coldwellbanker.com we looked at