The Australian and New Zealand real estate CRM industry is set to undergo a revolution with ASX listed Real Estate Investar simultaneously acquiring two companies
03 March 2020
MyDesktop is the leading sales customer relationship management (“CRM”) software for Australian and New Zealand real estate agents. It is used by approximately 30 percent of the market, well ahead of the second-place player.
The new Smartline brand combines the unique strengths of both businesses, incorporating the iconic red REA house, while delivering an unmistakable nod to both Smartline’s highly regarded financial reputation and realestate.com.au’s property expertise.