In 2016, four friends wanted to change the way HR is managed in companies, competing with giants such as SAP and Oracle. Today, Buk plans to bill $3 million in 2019 and start planting its flag in Latin America.
Javier Neira, CPO of Digital Ware, who has extensive experience in the area of human management advising leading companies in the country, thinks that we must be careful with the term digital transformation since it is not just talking about technology.
The proximity of the elections adds uncertainty and puts a strong stop to initiatives in the private sphere: according to the consultant Orlando Ferreres, at the beginning of this year investments fell to its worst numbers recorded since 2014.
It boasts four years in the market, an approximate portfolio of 55 clients both in Chile and Latin America, and is presented as a platform for comprehensive and modular services in the cloud for people management.