The online car insurance app, the brainchild of tech firm Griffins, eliminates the need for brokers and salespeople who have been blamed for taking payments but not submitting them to insurers, exposing clients to risk.
Kenya has around 10,000 car sales every year and 2.2 million registered cars on its roads. It isn't the biggest market for Cars45 to expand into, but it will bring in plenty of new potential customers.
RMI members will be able to use the app to find compliance documentation; to market their products and events; for training purposes; to connect with other RMI members and to access up-to-date RMI news.
Abderrazak Yousfi, Founder and CEO of Moteur.ma, said that for car dealers, Moteur.ma will create an entirely new way for the industry to win more trades, acquire more used inventory, and sell more cars at a lower cost.