Through a user-friendly interface on a smartphone or tablet, the app keeps parents directly informed of delays or route diversions whilst allowing the driver to privately notify parents of emergency events through customised push notifications.
According to Joshua Babu, Managing Director Seaways Kenya Limited, the company is in the process of completing an even improved version of its portal which has API’s linking directly to other portals owned by its partners.
“This is just the beginning for us as we hope to break the ceiling in the importation market in Kenya with a promise of giving unbeatable prices and quality cars” said William Gatoto, Head of Timam Cars.
Kriben Reddy, head of Auto at TransUnion Africa, says the app aims to empower consumers by giving them the information they need to make better, more informed decisions around buying, selling and insuring cars.
Yookoo Executive Director of Communications Steve Motale said the decision to empower drivers was necessitated by what they saw as the blatant exploitation of the working class by car rental companies.