The leading company in electric mobility, Bird, recently declared that it just hired on two new people which will fill some important leadership positions. Rebecca Hahn has been hired as Bird’s new senior vice president of communications and Wendy Mantell will begin as the deputy general counsel. Hahn just left her partnership at The OutCast Agency and at Bird will focus on designing and overlooking the business’ expanding marketing and communications needs. Mantell was the senior vice president of legal for FanDuel and will start constructing a legal team to help create new partnerships, take care of potential regulatory problems, and set a standard for customer safety as Bird continues to grow and expand.
“We’re building a strong team to navigate our rapid growth and the complex mobility space so that we can achieve our goal of getting more cars off the road,” said Travis VanderZanden, founder and CEO of Bird. “Rebecca and Wendy’s leadership and experience will help us bring Birds to riders and communities everywhere.”
During Hahn’s tenure at The OutCast Agency, she established the company’s Los Angeles-based office and led teams to develop and implement integrated media strategies spanning consumer, business, and technology audiences. While at OutCast, she worked with brands across diverse industries including: Andreessen Horowitz, Facebook, Fifth Wall Ventures, Intuit TurboTax, Instagram, Lyft, Mint.com, the NFL, Oculus, and Tanium. Prior to OutCast, Rebecca was director of Oracle’s corporate communications team.
“As a native of southern California, I have spent far too many hours stuck in gridlock,” said Hahn. “I look forward to bringing the Bird vision to life and bringing our riders into the conversation as we aim to get more people out of their cars and onto Birds to help communities reduce congestion and carbon emissions while having a good time.”
Mantell, who has practiced law for more than 16 years, had responsibility for a wide array of challenging legal issues at FanDuel throughout the startup’s rapid growth. This included managing complex class action litigation, advising on marketing and advertising initiatives, negotiating and drafting commercial agreements, building privacy and security practices, as well as consumer responsibilities including managing updates of user-facing policies and language. Prior to FanDuel, she was the privacy and product counsel at Hulu.
As Bird brings a new form of affordable shared mobility to cities everywhere, Mantell will partner with the company’s government relations group to bridge the gap from existing legal frameworks to rules designed for the Bird business model. Mantell’s team will manage a new class of vehicle ridership rules, oversee rider education focused on safety and accountability, and protect user privacy as a core commitment.
“The moment I saw a Bird sitting outside of my office, I had to try it. I was hooked after just one ride,” said Mantell. “Following that first ride in Santa Monica, I knew I wanted join the mission of providing fun and sustainable last-mile transportation to the world.”
Edited by M. Hunt
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