If you have kids and are looking to go anywhere without them, every parent knows securing a sitter can be a hassle for multiple reasons: safety, privacy, reliability, accessibility, and more. But a new app has hit the market to help ease this pain: Wyndy.
Born out of need, Wyndy is a mobile app created by Tommy and Ginger Mayfield in 2015 that makes finding, booking and paying background-checked babysitters a snap! The service recently expanded to several southern markets, including Nashville. In a world where Uber reins supreme, and you can hire anyone to do any job with the touch of a button on your phone, creating an app seemed the obvious solution. The idea came to fruition when Tommy was working at a Birmingham, Alabama law firm, and Ginger was earning her master’s degree at night — all while raising two children.
“We’ve definitely been humbled by the positive response, but not necessarily surprised,” Tommy tells us. “As the parents of young children, we were keenly aware of the challenges parents face when it came to finding trustworthy sitters. Through our own experience, as well as through conducting focus groups and interviews with both parents and college students early on, we felt confident we could build a platform that parents and college sitters would benefit from and enjoy.”
The platform was built by parents for parents, to ease a pain point. While Wyndy is designed to alleviate the struggle of hiring a babysitter (texting your list of go-tos, calling friends for their list of recommendations, etc.), they also work to strengthen families by supporting college students and building communities while providing greater flexibility for parents. “We want to empower parents to do more within their community or their jobs or their relationships. We wanted to empower students to make their own money,” shares Lauren Mabry Cater, Wyndy’s Marketing Director.
“The most rewarding part of launching Wyndy has been seeing how the app has positively impacted the lives of our users and empowered them in ways we didn’t foresee when we launched,” shares Tommy. “We’ve heard stories of parents who were about to accept job offers they had previously turned down because, with Wyndy, they could now effectively manage their childcare needs. We’ve also heard from students who were on the verge of withdrawing from school for financial reasons but were able to stay enrolled because of the extra income they were able to earn through Wyndy.”
Read more here.
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