Zoopla Property Group, owner of leading property portals Zoopla.co.uk and
PrimeLocation.com, is reporting record levels of activity on its websites during the first half of January with new highs seen last week for the number of visitors to its sites, the number of searches conducted and pages viewed and the number of enquiries sent to its members.
Last week alone saw over 75 million pages viewed on the Zoopla Property Group websites, up 21% over the same period last year. Enquiry levels are also up 21% year on year and reached an average of more than one lead sent every second over the past week.
And mobile usage of the Zoopla Property Group sites has trebled over the past 12 months with 32% of all visits so far in January now being made on a mobile device as users increasingly search property listings on the go.
Alex Chesterman, Founder & CEO of Zoopla.co.uk said: “Our continued investment in both our brands and our product is helping us to continue to deliver great results for our members. We are seeing record levels of home mover interest which will hopefully translate into stronger market activity over the next few weeks.”