The Win Factory story: New coworking startup in Delaware

At the Win Factory, a coworking space startup and incubator, the motto is "When one wins, we all win."

Win Factory, the brick-and-mortar location of the Win Factory Wealth League (WFWL), started out at the now-defunct CoIN Loft coworking space. Over the last year, its founders, led by Tamara Varella, have developed a community that shares ideas, expertise and support, with a goal of leveling the playing field for underrepresented entrepreneurs.

The new space is in the former offices of the Delaware 87ers (and, long before that, a slaughterhouse). It’s also Wilmington’s first Black-owned coworking space. And, while the space isn’t only for Black entrepreneurs, its mission is to create a community of mutual support for entrepreneurs who may not have access to things like generational wealth and high-level connections.

Varella, owner of Manifest Business Consultants, has been in the industry for 20 years, and recently presented a Win Factory Wealth League workshop on the “Black Tax,” aka income Black professionals often give back to support family, preventing them from being able to build generational wealth. These “mastermind sessions” happen weekly and feature a variety of experts from Delaware and beyond — and are among the perks of the WFWL.

“We have an investment cohort starting in 2020,” Varella explained. “We’re going to come together as a group and start investing in real estate together. For some of our members, they haven’t even purchased their own home yet, but to be able to have some money in a deal helps break that generational curse and get into the market.”

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