Singapore based 99 Group has partnered with retention cloud CleverTap to enhance its user retention rates. The real estate giant will use CleverTap's tech capabilities to improve user experience and engagement.
99.co boasts a reputation for a user friendly and comprehensive property searching service including comprehensive search filters and detail-heavy listings, in line with the company's mission is "to build the simplest and most trusted" portal in Southeast Asia. Clevertap's user engagement capabilities will enable 99.co to further personalise its user experience
Darius Cheung, Group CEO at 99.co said:
"Every homeowner's property journey is unique in their own way. With the help of Clevertap, we can now serve personalized content to homeowners at the right place at the right time, at scale, and help them make better property decisions by equipping them with the right information."
Marc-Antoine Hager, Regional Vice President-Sales at CleverTap said:
"We are delighted to work with one of Southeast Asia’s leading real estate technology platforms, 99.co. The burgeoning Southeast Asian market holds great potential, and our partnership with 99.co is another step towards our commitment to help brands in the region with their user retention goals.
"99.co has been one of the fastest growing players in the proptech segment, and with CleverTap they will be able to maximize their customer lifecycle value to continue on their growth trajectory."
99-co is one of the biggest names in southeast Asia's real estate industry with presence in Singapore and Indonesia under four subsidiary portals.