Travala.com, a blockchain-backed travel accommodation booking platform, has recently announced a partnership with the Litecoin Foundation to aid in the move to make cryptocurrencies more mainstream as a payment option.
In its business plan, Travala describes itself as "the next-gen online travel agency". Its 567,928 properties span across 82,311 destinations in 210 countries.
Travala believes that its platform offers several benefits that make it better able to serve a younger generation of consumers who "dislike the established order, have not yet formed their brand loyalties, and yet are tech-native and extremely socially aware."
These benefits include:
- at least 15% cheaper than "traditional" online travel agencies such as Expedia.com, Booking.com, and TripAdvisor.com;
- support for cryptocurrency payments (as well as fiat currencies);
- "blockchain-verified" reviews; and
- a" token-powered incentivization economy"; the AVA token "enables users to benefit from the largest possible discounts when booking their next trip, is given to contributors who help grow the platform through authentic reviews and other content, rewards those who make successful referrals and is paid as fuel cost by other platforms when they leverage Travala infrastructure to improve their own offerings."
These are Travala's current payment options:
Travala says that it is "kickstarting" its partnership with Litecoin Foundation with the #TravelWithLitecoin campaign, in which "Travala.com and Litecoin Foundation will enable users to save up to 40% on hotel bookings through Travala.com and Litecoin’s LoafWallet."
The Loafwallet is a Litecoin wallet available for iOS and Android. It was built by Litecoin creator Charlie Lee, and it is maintained by the Litecoin Foundation.
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