Back At You merges with Realistiq, putting it ahead of other proptech firms

Back At You has upped the ante with its streamlined marketing and back-office solution for real estate enterprises

Back At You, Inc., a marketing innovator for real estate brokers and agents, announces their merger with Realistiq, a technology leader in back-office and website solutions. The merger positions Back At You with the combined strength of industry leaders into a single SaaS platform that unifies marketing and back-office systems in one seamless and automated platform.

Realistiq is known for offering a premier website and back-office solution for the real estate industry. The company provides websites for companies, teams and agents, along with lead routing with business rules, a CRM full of action plans, campaigns, document management, digital and print materials, open house and showing management, transaction management, transaction compliance, owner reports, visual tours, sms, voice products and much more. When combined with Back At You’s sales and marketing platform, enterprises can access a full marketing life cycle of a client and thus, a measurable ROI, from awareness to a lead, a prospect to a client, a transaction to closing and finally a referral to repeat business.

“The real estate industry is the big winner in our combination. Until now, enterprises sacrificed product quality for convenience of an all in one solution. Today, that changes. With Realistiq’s 18 year history of developing cutting edge CRM, website, lead routing and other office solutions, combined with Back At You’s nine-year history and award winning social media marketing platform, Broker-owners and large enterprises now have the ability to offer best-in-kind technologies in one seamless and automated platform,” said Michael Glazer, CEO of Back At You.

Read more here

Join us November 12-15 for the Property Portal Watch Conference Madrid 2019.