eDreams buys a hotel reservation platform, betting on AI

EDreams Odigeo has announced an agreement to acquire the Waylo hotel reservation platform, owned by the American RoamAmore.

The closing is predicted to take place around the ending of the first quarter of 2020, after passing the approval of the different competition authorities.

With the acquisition of TheWaylo.com platform, eDreams will be able to expand its offer of dynamic accommodation and packages

In a statement, the travel agency has claimed to have 18 million customers and said the purchase provides access to a "significant and innovative" technology driven by artificial intelligence as well as greater knowledge of the hotel sector.

"The acquisition will allow eDreams to further expand its offer of dynamic accommodation and packages with additional products and services from thousands of hotels around the world," the statement read.

"We constantly look for and use the latest technological advances to offer more options and the best value and service to the 18 million customers we serve worldwide while growing in all areas of our business."

— Dana Dunne, CEO of eDreams ODIGEO

Waylo's disruptive model, based on artificial intelligence algorithms, promises savings of up to 75% in hotel reservations through a system that allows you to predict reliably when prices are going to fall and be able to reserve them at that time, guaranteeing the price previously predicted. The idea on which it is based is that hotel prices fluctuate like that of stock quotes and artificial intelligence tools allow the company to anticipate price declines and offer its customers those discounted rates.

"We are very happy to be part of one of the largest online travel companies in the world," said Angik Sarkar, founder of Waylo.