ERA King Real estate's ad campaign to be automated by Adwerx™

July 9, 2019
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ERA King Real Estate, a family-owned and local real estate listings marketplace, will begin running an automated ad campaign run by Adwerx to promote properties using its unique marketing services. The Adwerx Enterprise Automated Listing Advertising Program creates ads by using the firm's listings feed. Every time a list is posted on the ERA King Real Estate platform, an ad for that listing will be automatically created through the ad campaign feature which will showcase the property, agent, and the ERA King Real Estate branding. These ads will be specifically aimed at individuals who are using the site to find real estate to purchase, using their browsing behavior and geo-location.

"Adwerx provides some of the most advanced marketing technology available for real estate," said ERA King Real Estate owner Everett King. "By providing this at the firm level, we are investing in our agents so they can continue to deliver exceptional service to our clients."

Located in Alabama, US, ERA King services the East Central region of the state. The family created the company 50 years ago and since, has grown with eight offices and more than 240 agents across its network. The company is part of the ERA Real Estate global network, which was launched in 1971 and uses the very best proptech to offer its services to its customers across the world. 

"Adwerx's easily customizable ads offer consistent brokerage branding, while providing maximum exposure for property listings," said Adwerx CEO Jed Carlson. "Realtors who use Adwerx's services offer more to their clients with no additional effort."

Adwerx's marketing automation technology for the real estate industry is first class. The firm offers digital advertising services for real estate listings through the use of sphere influence, zip code targeting, and more. The ads created through The Adwerx Enterprise Automated Listing Advertising Program display on all websites, apps, and social media used by the firm in partnership with Adwerx for this service, boosting brand awareness and targeting a larger audience.

SOURCE ERA King Real Estate
Edited by V. Haviland

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July 9, 2019
Victoria has been writing about property portals and marketplace sites for Online Marketplaces for over 3 years. She is also our resident artist and is responsible for all of the infographic content on the site.

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