ImmoScout Partners with Equity Release Company Deutsche Teilkauf to Add Another Revenue Stream

April 20, 2022
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The German real estate portal operator Scout24 has signed a partnership deal with Deutsche Teilkauf, a specialist in homeowner equity release.

Under the terms of the partnership leading portal, ImmoScout24 will generate leads for Deutsche Teilkauf's equity release product via its property valuation tool.

In the course of the portal's online property valuation, owners who select certain options in the questionnaire will be able to get a non-binding offer for the partial sale of their property via Deutsche Teilkauf. The product is mainly aimed at retired German homeowners who want to free up some equity in their homes.

"We are very much looking forward to working with ImmoScout24 in order to jointly develop the growth market for partial sales," says Marian Kirchhoff, Managing Director and co-founder of Deutsche Teilkauf. "Our goal is to set standards as a quality leader in the field of partial sales. Through the exclusive partnership with ImmoScout24, we are giving even more interested real estate owners flexible access to their illiquid assets, while they benefit from our comprehensive advisory service, our security guarantees and certified processes and systems.”

The partial real estate sale model is already widespread in the US and UK. It is a strong growth market in which there is a lot of movement and in which Deutsche Teilkauf plays a leading role in this country. With the long-term cooperation, we are pleased to be able to provide our joint customers with an attractive offer for their individual situation ," added Dr. Gesa Crockford, Managing Director of ImmoScout24.

The integration of the lead funnel for Deutsche Teilkauf is another revenue stream from services adjacent to the real estate transaction that Scout24 has added in recent years. The leading German real estate vertical player has successfully diversified its revenues since 2019 and is now considered one of the world's most advanced portal businesses.


April 20, 2022
Edmund got to know the world of portals and marketplaces working at Mitula Group (which became Lifull Connect after the buyout in 2018). He worked directly with hundreds of portals across the world in his role in the content department for three and a half years before transferring to the SEO department to understand the inner workings of listings sites. He joined Online Marketplaces as Head of Content in March 2020.

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