Leading professional social networking platform, LinkedIn, has successfully converted from a showcase of profiles to an integral recruiting tool.
The company today has amassed more than 20 million job listings — up from a mere 300,000 five years ago — and sees its 600 million users collectively apply to jobs 25 million times per week. That activity also translates to big business: paid subscriptions specifically aimed at recruiters, paid tiers for average users who want to have more access to contacting people for jobs, job ads and more all contribute to LinkedIn’s bottom line, a business that is projected to hit $6.4 billion in revenues for 2019, growing 27 percent in the last quarter.
Now, LinkedIn is stepping up a gear in the operation. After a two-year effort, LinkedIn is announcing that it has finally integrated its jobs and hiring efforts and announcing a raft of new features for both.
On the jobs front, they include instant job alerts, a redesign of the Jobs home page, and more salary insights available to all users (including free users), with skills assessments coming soon.
On the recruitment front, LinkedIn Jobs, Recruiter, and Pipeline Builder are all coming together to create a more seamless way to manage how you post ads, source candidates and other leads and ultimately interact with them in the process of hiring them.
“This will mean higher quality candidates, better jobs and a better fit,” VP of product John Jersin said in an interview. When asked why it took so long to integrate these tools — and why the process didn’t happen five years ago, for example, he answered that it was more of a consequence of how expectations have evolved as tech has evolved to question some of the silos that are incumbent to how we do business.
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