LinkedIn unveils latest updates to its Company Pages

LinkedIn has recently added new features to its Company Pages designed to bolster employee engagement while simultaneously verifying that company info is fully complete.

The first element is employee notifications, a new way to let your company employees on LinkedIn know about important business updates or posts, and prompt them to share with their own networks.

As explained by LinkedIn:

"Your employees can be your most powerful advocates, but many businesses don’t know where to begin. With Employee Notifications, Page Admins can now alert employees of important posts, which employees can then engage with or share to their LinkedIn network. This makes it easy for your employees to share your organization’s content and amplify your messages." 

Once you choose to notify your employees of a specific post, LinkedIn will add a prompt to the alerts listing of each of your company's listed employees on the platform. That will ensure that they're aware of the update, and prompt them to share with their own network.

Read more here.

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