RealPage releases enhanced leasing process tool

February 4, 2020
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RealPage's Contact Center 3.0 is leading lease conversion with a set of smart tech, marketing and data tools.

Management software for the multifamily, commercial, single-family and vacation rental housing industries, RealPage, Inc., has launched an updated version of its Contact Center product.

Contact Center 3.0  combines artificial intelligence (AI), live agent services, marketing and data analysis to boost lead conversion for its users. This enhanced product aims to transform a prospective consumer's leasing experience with continuous engagement and personalized attention to help choose the best community to live in.

Contact Center 3.0

Jon Pastor, RealPage SVP, Renter Engagement Solutions, said:

“Our existing contact center solutions get the right information at the right time to prospects through their preferred communication channel, 24/7. Prospects can always reach a property they’re interested in. It’s a better experience. With RealPage’s Contact Center, properties see 20% more appointments vs. their onsite team and 10% more than other call center competitors, more highly-qualified leads, higher conversions and more efficient marketing spend. With the additional functionality in our new Contact Center 3.0 suite, properties are seeing an additional 4% improvement in visits from prospects through a more personalized experience. The leasing ecosystem will never be the same.”

Contact Center 3.0 has unique features that set it apart from the competition.

Judy Olive,CFO at Landmark Property Services, explains:

“The Dynamic Landing Page is exactly what our prospects have asked for. Say they’re a dog lover who wants to be near the state capital to attend the dog shows. Our email includes pictures of the capital. They’ll say, ‘Wow, they really listened! Maybe this is the place for me.’ To then be able to schedule their own tour is the best thing ever. They can do it at 3 am, a week later, whenever. All they have to do is pull up the email and schedule the visit. We’re meeting our prospects where they are, a must for today.”

Founded in 1998 and headquartered in Richardson, Texas, RealPage provides a technology platform that enables real estate owners and managers to change how people experience and use rental space. Clients use the platform to gain transparency in asset performance, leverage data insights and monetize space to create incremental yields.

Edited by V. Haviland

February 4, 2020
Victoria has been writing about property portals and marketplace sites for Online Marketplaces for over 3 years. She is also our resident artist and is responsible for all of the infographic content on the site.

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