Seek debuts "This Way Forward", its latest brand platform campaign

February 10, 2020
Share this Post: 

Seek has recently debuted its latest "This Way Forward" platform in a bid to promote its capabilities of helping jobseekers and hiring companies alike achieve their career goals.

The platform has been unveiled with a campaign from Clemenger BBDO Melbourne and Six Black Pens, titled ‘Let’s change the way we look at work’.

The campaign is led with an animated TVC which aims to show how that Seek can help people change the way they view work, and therefore make the daunting recruitment process easier.

The animation was produced by Buck. The ad is set to a Bud Luckey song from Sesame Street.

Seek marketing director, Jennifer ten Seldam, said:

“Work isn’t what it used to be. There’s a lot of uncertainty around the future of work and increasingly candidates and employers are looking for someone who understands what progress in the workplace could look like. As the market leader and with over 21 years of local employment knowledge, no one is better positioned to drive that conversation than Seek.”

Read more here.

February 10, 2020

Subscribe to our mailing list to get news updates!

Enter your email address and get updates from Online Marketplaces.

Related News

Adevinta Ebay Final
Timeline of The Adevinta - eBay Classifieds Deal

On Friday, Adevinta announced that its deal to acquire eBay's Classifieds division is finally complete. It's been almost a year...

Read More
Best And Worst June
The Best (and Worst) Portal Content From Around the World: June

Here we go again with another lighthearted look at the content being produced, endorsed or syndicated by property portal companies...

Read More
Rea Pg Deepdive
The REA Group - PropertyGuru Deal: An Online Marketplaces Deep Dive

The news that PropertyGuru has reached an agreement with REA Group to acquire the Australian portal giant’s assets in Malaysia...

Read More
Nyc Portal Wars 1
Battle Lines Drawn in New York Portal Wars as CoStar Circles around Zillow Dominated Market

For a while now it has been no secret that the American commercial real estate giant CoStar is coming for...

Read More

Popular News