Square Yards Furthers its Commitment to the Indian Market with Interior Design Services Platform

May 30, 2021
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To bring more offerings to the Indian market, Gurugram-based proptech startup, Square Yards, is developing a tech platform to create end-to-end home furnishing and interior design services, named Interior Company. 

Square Yards Founder and CEO, Tanuj Shori, explained:

“We always had very strong demand for interior services from our existing ecosystem of real estate customers, some of the country’s top developers, and a 200,000+ strong broker network. We decided to build this capability in-house with the same ethos and building blocks of a startup like Square Yards.”

Interior Company has set up offices in Mumbai, Bengaluru, and Delhi-NCR, with plans to expand across the country and into the Middle East. 

Tanuj said that the beta, which is only two months old, has already seen $0.5 million in monthly revenue. The CEO claims the platform has some very strong vendor partnerships and is expected to be a challenger within the market in the next 12 months. 

Tanuj said in a LinkedIn post:

“Full-stack journey on Square Yards strengthens with the addition of interiors and home furnishing segment. A massive opportunity in a very fragmented space and with our synergistic businesses, we believe we will become one of the category leaders over the next 12-18 months.”

Interior Company will focus on new home buyers who are looking for beautiful property for an affordable price. The company released a statement that said it is looking to standardize pre-furnished inventory for top developer projects in major cities across India. 

To further elevate its offerings, Square Yards is also investing in another proptech platform that will facilitate high-res 3D imaging of spaces using VR technology. This will allow home hunters a way to see a space before it is completed. Other features include auto-billing of materials, order and logistics management with vendors, and end-to-end designer suites. 

Square Yards had a profitable 2020, seeing a yearly EBITDA margin up 14% amidst the global pandemic. The company saw revenue up 47%, year-over-year, and these new endeavors are surely going to keep those numbers on the rise. 

May 30, 2021
Victoria has been writing about property portals and marketplace sites for Online Marketplaces for over 3 years. She is also our resident artist and is responsible for all of the infographic content on the site.

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