The real estate industry is constantly evolving. Property companies are continuously finding new ways to make the daunting ordeal of searching for and purchasing a house easier with less confusing obstacles. One popular way of accomplishing this is with user-friendly apps.
We spend an inordinately amount of time on our phones. Companies across many avenues have jumped to the opportunity to tap into this aspect of modern society and real estate marketplaces are no different. OnlineMarkteplaces.com has looked into what sets these marketplace apps apart from each other and has come up with a ranking system for the best of the best from around the world.
It's no surprise Zillow has the most popular real estate app in America. With its popular and trusted valuation feature, Zestimates, it's the go-to app for the average American. Though it can be a bit glitchy at times.
The app's aesthetics are great. Very minimalist and easy to navigate. Redfin is a brokerage with listings hitting the app as quickly as 15 minutes after being posted on the MLS. Active listing prices are more accurate than Zillow. Good for saving money in the long run.
Though its search function might not be as in-depth as the search engines on the Zillow or Redfin app, realtor.com’s app allows users to compare listings on the other big apps so they can find the best deals. Realtor.com’s app is connected to the MLS and has a number of interesting features, including Sign Snap, which allows users to take a picture of a for sale sign and instantly get details on that home.
The iOS version of the app is optimized for the iPad, including capabilities that work with iPad-specific features. The app is organized a little differently from U.S.-based apps. It’s less minimalist when it comes to information on the home page. But not terribly hard to navigate if you're not from the UK. Rightmove offers property valuation technology, saveable personalized searches, a way to schedule open houses, and maps showing the distance of different amenities from a specified listing.
Particularly more popular with Android users than Rightmove’s app, Zoopla’s app has high ratings, indeed. The overall look of the app is intuitive and minimalist. The app has a tracking feature that keeps tabs on a user’s home price and offers real-time notifications for property updates.
OnTheMarket (OTM) claims to receive listings a full day before competitors Rightmove and Zoopla. When it comes to viewing a property for sale or rent, OTM listings have detailed information that can be viewed before a prospective buyer decided to visit the property, including Google Street View capabilities.
There’s a very good reason that idealista is at the forefront of Spain and Portugal’s real estate markets. The app is simplistic and offers 3D floor plans, Google street-style walk-throughs, and a special feature that allows users to peruse house prices wherever they are.
SeLoger is France’s premier property portal, which is great for those who speak the language. The app, upon downloading and attempting to create an account, is in French by default. After poking around and utilizing Google Translate, we were unable to switch the language to English. However, that doesn’t diminish the usefulness of the app. It offers news and insights, property estimations, information on the types of amenities near specified listings, and ways to connect with an agent through one app.
Realestate.com.au offers Suggested Properties, a recommendation tool that suggests relevant listings to property hunters based on their search habits on realestate.com.au. Easily favorite listings and organize them in different categories. Inspection planner to easily manage upcoming auctions or open-for-inspection times. Also, the app is in dark mode, which is always a plus.
Domain’s app offers the Inspector Planner feature, a calendar for scheduling property inspections quickly and easily.
Through the Domain app, you can find listings by highlight an area on a map by drawing the shape with your finger with the Map Search feature. Another feature that sets it apart from the rest is its use of QR codes. Find one in a Domain magazine and snap a picture of it to connect with its corresponding listing.
And there you have it! The highest rating comes from iOS users who have reviewed Zillow's app, hitting an impressive 96%. Not surprising considering it's the biggest app in one of the biggest real estate markets in the world. Many of these apps offer similar services that have become the norm for the industry, like ways to connect easily with an agent, saved lists of favorited listings, and stamped with an enticing "Free" on the app stores.
Still, the portals have created features that are unique to them, like with Domain's QR code feature, and realtor.com's Snap Sign feature, utilizing a phone's camera to more easily save and share listings at a moment's notice.
Property Portals aren't stopping here. They will continue to deliver new proptech capabilities to simultaneously offer better user experiences and one-up their competition, and the winners, at the end, are the consumers.