Tripadvisor and its way of approaching rentals with new integrations

TripAdvisor seems to be on keeping a low profile when it comes to its Rentals business, in comparison to other home-sharing and booking giants like Booking.com and Airbnb.

While the platform doesn’t boast quite the same numbers as its competitors (the two companies mentioned above have both reported more than five million listings on their respective sites), TripAdvisor does have a healthy 880,000 rentals available to book.

And it’s actively at work refining the Rentals experience for both owners and travelers: Last week, TripAdvisor announced a new partnership with property management platform Guesty that automates tasks, such as entering reservation information updating calendars, for owners.

Debbie Pope, senior director of connectivity and attractions tickets at TripAdvisor, says the integration with Guesty - one of multiple software companies TripAdvisor works with - also makes it easier for eligible property managers to enable Instant Book.

With Instant Book, the company claims there’s a resulting 10% or more increase in bookings, a 15% increase in revenue and an 18% spike in consumer interest.

“Before this integration, owners had to manually enter reservation information,” Pope says. “This integration automates these steps for owners, leading to a better site experience for owners and travelers alike.

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