Zimmo Premieres First House for Sale in the Metaverse

June 2, 2022
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Zimmo, Belgium’s second largest property portal, has become the first portal to advertise a property for sale in both the real and digital world.

The Tongeren-based property, valued at €1,475,000, has a special bonus—whoever buys the property in the real world will also get a carbon copy of it in the metaverse.

The owner of the digital property, valued at an estimated €30,000, will also be able to rent out the space to companies who want to host events in the Metaverse.

Marjorie Vanbets, Marketing and Communications Manager at Zimmo, said:

"Zimmo is a smart platform for the sale and rental of real estate. Thanks to non-fungible tokens (NFTs) and blockchain technology, virtual real estate is on the rise in the Metaverse. At Zimmo, we want to explore and embrace these innovations to offer our customers even more options, including virtual ones."

Virtual real estate is booming in metaverses such as Decentraland, which uses Mana as its digital currency. The cheapest plots of land available on Decentraland cost 3487 Mana ( $3,400).

June 2, 2022
Harvey is an experienced property journalist and copywriter. He has written about the property industry since 2015, starting at The Property Franchise Group in the UK, before moving to Spain to work for Spotahome. He has blogged for the private rented sector, ghostwritten for UK property experts and written case studies for franchise owners around the UK. Harvey joined Online Marketplaces as a News Editor in 2022.

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