Better Homes and Gardens® Real Estate is having a huge year despite the pandemic thwarting many of the services and plans for real estate companies across the country.
In 2020, so far, the brand has gained 12 new affiliated firms, added over $400 million in sales volume during the first half of the year, and saw one of its first franchises sign on for another 10 years.
Sherry Chris, president and CEO, Better Homes and Gardens® Real Estate, said:
“The pace of our growth reflects the power of the brand, the strength of our infrastructure and our unique position in the industry.”
Other highlights include:
- Expanded influence in California with a total of 18 franchises
- Entered West Virginia
- Merged with Columbia Basin of central Washington with new franchise: 20% market share
“Our exclusive tools and technology, coupled with comprehensive training and professional development, empower our franchisees and their affiliated agents. Our goal is to help them increase productivity, capture market share and accelerate growth. Our differentiation is clearly recognized and interest in the brand is so strong."