Floorfy Acquires Realisti.co

The Spain-based proptech company Floorfy, which creates automated 3D tours, floor plans and video calls for real estate listings, has acquired the Italian business Realisti.co for an undisclosed sum.

Realisti also uses software to create visualisations of real estate. The integration of Realistico will strengthen Floorfy's position in Italy, a market that will come to represent more than 20% of the scale-up’s revenue, compared to 65% still concentrated in Spain and the remainder from other countries such as the United States, Portugal, France, and Latin America.

Floorfy says it will also target acquisitions in France as it looks to expand its footprint.

Sergi Jiménez, founder and CEO of Floorfy, said:

"What is significant about this transaction is the strategic opportunity to reinforce our position in the Italian market by integrating a company that has been established for more than five years and shares the same vision and mission as Floorfy. For Realistico’s clients, it means access to more advanced technology and a broader product offering—a clear win-win since we began discussions at the start of the year.

"Italy now represents more than 20% of our business, and France will be the next major market on our roadmap. We aim to continue growing profitably by integrating new companies and reinforcing our local teams to establish Floorfy as the leading proptech in Southern Europe.

"With Floorfy Gyro, we take another step in our mission to democratize real estate digitization. Now any agent can transform their smartphone into a 360° camera and generate immersive content without costly equipment. Additionally, our new Home Staging module with generative AI opens up a wide range of possibilities to showcase properties in a more attractive and personalized way."

Floorfy Gyro is the company's first proprietary hardware, which turns any smartphone into a 360° camera to scan properties in 3D without needing a real 360° camera.

The company has obtained a patent for its automated virtual tour reconstruction system that allows scanning and generating 3D models of properties faster, more accurately and easily. The company also recently launched Floorfy Photo Studio, a pioneering Home Staging module with generative AI that allows professionals to digitally renovate, empty, or redecorate property photos in seconds.

Floorfy becomes the latest company in an emerging trend that is bringing the Spanish and Italian markets closer together. Idealista has already taken a significant market position in Italy. Meanwhile, Immobiliare acquired the challenger Spanish portal Pisos.com in 2025 and has taken an interest in the Adevinta-owned Spanish portal Fotocasa as it seeks to take on Idealista in its domestic market.