Metrics Roundup: CoStar Group, Dubizzle's TruEstimate

It's the rare, but always welcome, Metrics Roundup for you this week, starting with CoStar Group...

North America: CoStar Group says AI Search is boosting Apartments.com across the board

The CoStar Group-owned rental marketplace, Apartments.com, says renters completed 35 million Smart Search sessions in the two months after its sitewide launch this January.

Apartments.com released a white paper suggesting several key metrics have improved significantly since its proprietary Smart Search product was launched at the turn of the year.

Apartments.com says 56% more people converted to renters between January and March, while tour requests jumped by 144%.

Other interesting numbers include users spending twice as long on listings (94% increase). They viewed 61% more listings per session, viewed 73% more images, used 3D tours 26% more, used rent calculators 54% more, and saved over 200% more properties for future reference.

Asia: TruEstimate reaches 100k reports in three months

Dubizzle Group says that over 100,000 TruEstimate reports have been generated in just three months on its real estate vertical, Bayut.

85,000 TruEstimate reports were generated for sales and over 15,000 for rentals.

According to the Group, "This reflects a growing shift toward data-led property decisions in Dubai, with users increasingly relying on valuation tools, transaction data, and rental benchmarks to guide their search."

The Dubai Land Department-backed tool provides real-time, data-driven estimates for both sale and rental values, drawing on historical transaction data and live market trends.

The Group said the high level of engagement on TruEstimate suggests that property seekers are increasingly turning to reliable data frameworks to benchmark pricing, assess value, and understand the market with greater precision as market conditions continue to stabilise.

Fibha Ahmed, Vice President of Property Sales at Bayut, said, "Access to reliable data becomes even more valuable when conditions are evolving. What we’re seeing now is a more measured approach, where people are cross-checking multiple data points before moving forward."